Patents by Inventor Gavin O'Donoghue

Gavin O'Donoghue has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Methods and Systems for an Accountable Media Advertising Application
    Publication number: 20120197698
    Abstract: The systems and methods described herein relates to a system for allowing a consumer to track an advertisement for a product. The system includes an equipment for capturing a response by the consumer to the advertisement delivered from a first platform. The system also includes a portal, provided on a second platform, that permits the consumer to execute a purchase-related activity associated with the product of the advertisement. The system additionally includes an analysis application for generating a trigger that correlates data associated with the consumer response to data associated with the purchase-related activity. Furthermore, the system includes a server configured to display a plurality of triggers that allow the consumer to at least track the advertisement selected by the consumer from the first platform.
    Type: Application
    Filed: April 13, 2012
    Publication date: August 2, 2012
    Applicant: Backchannelmedia Inc.
    Inventors: Michael Kokernak, Gavin O'Donoghue
  • Methods and systems for an accountable media advertising application
    Publication number: 20080167992
    Abstract: The systems and methods described herein relates to a system for allowing a consumer to track an advertisement for a product. The system includes an equipment for capturing a response by the consumer to the advertisement delivered from a first platform. The system also includes a portal, provided on a second platform, that permits the consumer to execute a purchase-related activity associated with the product of the advertisement. The system additionally includes an analysis application for generating a trigger that correlates data associated with the consumer response to data associated with the purchase-related activity. Furthermore, the system includes a server configured to display a plurality of triggers that allow the consumer to at least track the advertisement selected by the consumer from the first platform.
    Type: Application
    Filed: January 5, 2007
    Publication date: July 10, 2008
    Applicant: Backchannelmedia Inc.
    Inventors: Michael Kokernak, Gavin O'Donoghue