Abstract: An embodiment of lead allocation methodologies relates to dynamically assessing an allocation weightage of the real estate agents at the time an incoming client makes an agent request, and allocating an agent to the client based on a ranking of the allocation weightage. Each agent in a real estate service community comes with certain unique qualifications. Such qualifications could include expertise in specific factors. While some qualifications may stay constant, other qualifications, such as expertise, current client load, etc. vary with time and need to be periodically assessed. Additionally, the qualification of a given agent may also vary with respect to client characteristics. Accordingly, when a client makes a request for an agent, efficient lead allocation may be accomplished by dynamically assessing the status or qualifications of the agents at the time the request is made, and allocating the most qualified agent according to the dynamic assessment.

Abstract: Disclosed herein is a “location alert” feature of a real estate management application automatically identifies one or more of a real estate agent's clients that may be interested in receiving information related to a property that the agent is currently visiting. When the agent activates the location alert feature, a real estate service automatically captures information about the agent's current location, identifies potential clients that may be interested in the current location, and blasts out personalized alerts to the identified clients.

Abstract: In embodiments, the real estate service offers a virtual allocation platform to the real estate agents, allowing the agents to bid for an incoming client. In embodiments, the real estate service computes a ranking of the real estate agents and allows the real estate agents to bid for an incoming client. The real estate service evaluates a bid as a function of the allocation weightage (and corresponding ranking) of the agent and processes the bids in one of several ways. In some instances, the real estate service collects bids for a certain duration of time (e.g., 30 minutes after receiving the client request). The real estate service collects the bids and allocates the client to the bidder with the highest allocation weightage. In some instances, a tiered bidding system is utilized based on a ranking of the agents.

Abstract: Disclosed herein is a real estate management application with a “property check-in” feature that enables the agent to automatically check-in at each property location. Subsequent to entering a given property, the agent selects the check-in feature in a mobile real estate service application, allowing the real estate service to determine a present geographic location of the agent. Using this, the service identifies an MLS location of the client and uses corresponding MLS information to update a tracking entry associated with the agent. In embodiments, the tracking entry enables the real estate service to maintain accurate expertise history for each agent.