Abstract: Systems and methods for providing an advertisement marketplace where buyers and sellers can trade linear mediacast advertisement inventory programmatically at local, national, and/or worldwide levels. The marketplace system may include a seller-controlled marketplace system which connects sellers with buyers and offers revenue management tools for optimizing yields across direct and programmatic channels. The advertisement inventory is bought and sold as canonical inventory units which group similar but discrete advertisement slots together. The marketplace system may include a real-time bidding (RTB) adapter through which digital advertising buyers may place bids for such inventory units using standard protocols utilized in digital RTB systems.

Abstract: Systems and methods for providing an advertisement marketplace where buyers and sellers can trade mediacast advertisement inventory programmatically at local, national, and/or worldwide levels. The marketplace system may include a seller-controlled marketplace system which connects sellers with buyers and offers revenue management tools for optimizing yields across direct and programmatic channels. The advertisement inventory is bought and sold as canonical inventory units which group similar but discrete advertisement slots together. The marketplace system may include a seller side platform (SSP) for sellers through which sellers can access demand across multiple sales channels and can make advertisement inventory available and accept or reject bids based on marketplace demand.

Abstract: Systems and methods for providing an advertisement marketplace where buyers and sellers can trade mediacast advertisement inventory programmatically at local, national, and/or worldwide levels. The marketplace system may include a seller-controlled marketplace system which connects sellers with buyers and offers revenue management tools for optimizing yields across direct and programmatic channels. The advertisement inventory is bought and sold as canonical inventory units which group similar but discrete advertisement slots together. The marketplace system may include a seller side platform (SSP) for sellers through which sellers can access demand across multiple sales channels and can make advertisement inventory available and accept or reject bids based on marketplace demand.

Abstract: Systems and methods for providing an advertisement platform where buyers and sellers can trade advertisement inventory programmatically at local, national, and/or worldwide levels. The advertisement platform server system may include an advertiser facing interface which permits advertisers to generate a request for orders (RFO) for an advertisement campaign which spans multiple advertisement channels. The RFO may be automatically provided to numerous media content providers, which may place committed orders which are to be autonomously accepted upon satisfaction of at least one condition of the RFO, such as a minimum budget. Once the committed orders are accepted, the advertisements may be routed to a traffic management system for publishing.

Abstract: Systems and methods for providing an advertisement platform where buyers and sellers can trade advertisement inventory programmatically at local, national, and/or worldwide levels. The advertisement platform server system may include an advertiser facing interface which permits advertisers to generate a request for orders (RFO) for an advertisement campaign which spans multiple advertisement channels. The RFO may be automatically provided to numerous media content providers, which may place committed orders which are to be autonomously accepted upon satisfaction of at least one condition of the RFO, such as a minimum budget. Once the committed orders are accepted, the advertisements may be routed to a traffic management system for publishing.

Abstract: Systems and methods for providing an advertisement marketplace where buyers and sellers can trade mediacast advertisement inventory programmatically at local, national, and/or worldwide levels. The marketplace system may include a seller-controlled marketplace system which connects sellers with buyers and offers revenue management tools for optimizing yields across direct and programmatic channels. The advertisement inventory is bought and sold as canonical inventory units which group similar but discrete advertisement slots together. The marketplace system may include a seller side platform (SSP) for sellers through which sellers can access demand across multiple sales channels and can make advertisement inventory available and accept or reject bids based on marketplace demand.

Abstract: Systems and methods for providing an advertisement marketplace where buyers and sellers can trade linear mediacast advertisement inventory programmatically at local, national, and/or worldwide levels. The marketplace system may include a seller-controlled marketplace system which connects sellers with buyers and offers revenue management tools for optimizing yields across direct and programmatic channels. The advertisement inventory is bought and sold as canonical inventory units which group similar but discrete advertisement slots together. The marketplace system may include a real-time bidding (RTB) adapter through which digital advertising buyers may place bids for such inventory units using standard protocols utilized in digital RTB systems.

Abstract: Systems and methods for providing an advertisement marketplace where buyers and sellers can trade mediacast advertisement inventory programmatically at local, national, and/or worldwide levels. The marketplace system may include a seller-controlled marketplace system which connects sellers with buyers and offers revenue management tools for optimizing yields across direct and programmatic channels. The advertisement inventory is bought and sold as canonical inventory units which group similar but discrete advertisement slots together. The marketplace system may include a seller side platform (SSP) for sellers and an advertiser-facing interface or console for demand side platform (DSP) entities. Through the SSP, sellers can access demand and make advertisement inventory available and accept or reject a bid based on marketplace demand without revealing information relating to pricing or available inventory to buyers.

Abstract: A user friendly visual programming system with a visual programming interface that allows a user to visually create multimedia programs in real-time. In this system, input and output functions are represented as graphical input and receive interface leads, respectively. A user with no programming skill easily links desired transmit interface leads to desired receive interface leads. In real-time, the output devices perform the functions associated with receive interface leads and any changes to the receive interface leads that occur as a result of any links to transmit interface leads. The user may create complex programs by encapsulating input and receive interface leads in an endless number encapsulation layers.

Abstract: An on-line electronic commerce transaction for facilitating purchase of digital products (softgoods) after enabling a user to preview the softgoods. Creators of the softgoods enter into an agreement with an e-commerce agency in which the agency agrees to handle sales of the softgoods and to return a portion of the revenue to the creators. Creators are provided with a softgood authoring tool that automates the softgood creation process. Before the softgoods are distributed, a unique identifier is included in the softgood by this authoring tool. To play a softgood, a prospective purchaser downloads or otherwise acquires a player program. The player program enables a prospective purchaser a limited preview of each softgood. If a user decides to purchase a softgood, the player program communicates with the e-commerce agency over the Internet to facilitate the purchase transaction. During this transaction, the prospective purchaser is prompted to enter a financial account number.

Abstract: A user friendly visual programming system with a visual programming interface that allows a user to visually create multimedia programs in real-time. In this system, input and output functions are represented as graphical input and receive interface leads, respectively. A user with no programming skill easily links desired transmit interface leads to desired receive interface leads. In real-time, the output devices perform the functions associated with receive interface leads and any changes to the receive interface leads that occur as a result of any links to transmit interface leads. The user may create complex programs by encapsulating input and receive interface leads in an endless number encapsulation layers.

Abstract: A user friendly visual programming system with a visual programming interface that allows a user to visually create multimedia programs in real-time. In this system, input and output functions are represented as graphical input and receive interface leads, respectively. A user with no programming skill easily links desired transmit interface leads to desired receive interface leads. In real-time, the output devices perform the functions associated with receive interface leads and any changes to the receive interface leads that occur as a result of any links to transmit interface leads. The user may create complex programs by encapsulating input and receive interface leads in an endless number encapsulation layers.

Abstract: The graphical control system of the present invention includes a computer (20), a device interface (35) for a non-computer system device (21) having at least one feature control (29a) (or display (29b)), a bus network (28) connecting the computer (20) to the device interface (35), and a visual network operating system (78) based on an object-oriented programming paradigm. The device interface (35) connects the non-computer system device (21) to the bus network (28) and provides the mechanism for converting computer-generated commands into signals for controlling the operation of the feature control (29a) of the non-computer system device (21). The visual network operating system (78) is a distributed operating system that is partially stored on the computer (20) and partially stored in the device interface (35).