Abstract: There is disclosed a composite web of labels in a supply roll, method of making a label roll and method of dispensing labels. The composite web has a web of supporting material and labels releasably adhered to the supporting material web. There are groups of slits in the supporting material web and in the labels at longitudinally spaced apart locations. The slits are shown to be in a generally Y-shaped configuration. Each group has a generally longitudinally extending slit and two slits disposed at an angle with respect to the transverse direction across the web. The two slits extend at an angle to the transverse direction from a generally V-shaped flap or flap portion. The slits were shown to be spaced apart by a land or frangible portion. The labels are dispensed from the roll by drawing the web about a delaminator in a direction that the flap portions trail across the delaminator.