Abstract: A fishing lure having an elongate deformable body whereby the depth of the lure and the path traveled by the lure in a body of water, when the lure is pulled through the water, may be adjusted by changing the shape of the deformable lead body. The deformable body has a nonuniform shape which results in the lure being oriented in the water such that the flat top faces the surface of the water. When the fishing lure is pulled through the water, the fishing lure will be at a specific depth depending on the weight of the lure and the speed at which the lure is pulled through the water. When the deformable body of the same lure is bent to form a concave top surface, the change in the hydrodynamics of the lure body causes the lure, when pulled at the same speed, to be positioned closer to the surface of the water. Conversely, when the deformable body of the same lure is bent to form a convex top surface, the change in hydrodynamics causes the lure to be positioned deeper in the water.