Abstract: Embodiments of the claimed subject matter provide a personal reputation system based on user behavior and activity within one or more social networks, and the migration of reputation-based data therein. One embodiment is implemented as a system for developing the personal reputations of users of the system belonging to a shared social network. Each user is associated with a personal profile, which represents the user within the social network. Each personal profile includes a personal reputation index representing the reputation of the corresponding user of the system, one or more personal tags attached to the personal profile, and a list of other users with acknowledged affiliations with the corresponding user.

Abstract: A method for creating a response to a hypertext transfer protocol (HTTP) request from a mobile device. The HTTP request is received from the mobile device. A determination may be made as to whether to optimize the response based on the HTTP request. If it is determined that the response is to be optimized, then an action to be performed on an object in connection with optimizing the response is determined. The object may be part of a document specified in the HTTP request. An optimized response may then be generated based on the action.