Abstract: A bushing apparatus improves the axial load capability of attachments of suspension members to structural members of a motor vehicle. The bushing includes an outer sleeve member (16) having an outwardly extending radial flange (36) and an inwardly extending radial flange (40) and an outer diameter so as to allow the bushing device to press fitted into the suspension member. An inner sleeve member (18) is disposed coaxially within the outer sleeve member creating an annular region for a resilient member (20). First and second end washers (22,24) are press fitted into the inner sleeve member. The resilient member 20 also includes first and second projections (52,70) extending radially outward from the resilient member. A stake (90) is formed on a shoulder (92) of the outer sleeve member to retain the outer sleeve member within the suspension member.