Patents by Inventor Grim Iversen

Grim Iversen has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Advertising based on user models
    Patent number: 8402387
    Abstract: A generic model of behavior pattern of general users is established. Information about a specific user is obtained from one or more electronic messages associated with the specific user, and a specific model of behavior pattern of the specific user is established based on the information about the specific user. Ads are identified based on the generic model and the specific model.
    Type: Grant
    Filed: April 24, 2008
    Date of Patent: March 19, 2013
    Assignee: Google Inc.
    Inventor: Grim Iversen