Patents by Inventor Guohan Gao

Guohan Gao has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20160055546
    Abstract: A method, system, and computer program product for managing user identification codes in an internet advertising environment. One aspect implements a system including a database engine to store a plurality of signals comprising characteristics and/or values received from a user device. A user ID generator calculates collision statistics and/or fragmentation statistics to form a first mapping function that is in turn used to generate a plurality of identification codes based at least in part a first set of selected signals. A calibration module produces measurements determined from collision quantities and/or fragmentation quantities using the first mapping function, wherein the measurements are determined by comparing the plurality of identification codes to entries in a known ID database. A sequencing module generates updated sequences of mapping functions.
    Type: Application
    Filed: July 2, 2015
    Publication date: February 25, 2016
    Applicant: ORACLE INTERNATIONAL CORPORATION
    Inventors: Man CHAN, Abe TAHA, Kendra Mariko CHEN, Guohan GAO, Aleksandar MASTILOVIC
  • Publication number: 20120047013
    Abstract: A system, method, apparatus, and processor readable storage media are described for real-time computation of statistics between audiences including, but not limited to, correlations, comparative metrics, and/or other statistical analysis for the audiences. Embodiments enable a user to specify a query that defines a specific audience for analysis in real-time. A past time period may be determined that indicates the amount of historical data that is to be analyzed to generate the statistical comparisons and/or correlations. Employing the user-specified query, statistical comparisons and/or correlation may be provided, based on an analysis of retrieved historical audience data for the time period. Embodiments may also enable a user to generate new statistics in real-time through modification of the audience in one or more iterations. Embodiments may also enable a user to filter, sort, and search through audiences by setting desired statistical boundaries for the resulting audience set.
    Type: Application
    Filed: August 20, 2010
    Publication date: February 23, 2012
    Applicant: BLUE KAI, INC.
    Inventors: Michael Bigby, Lucian Vlad Lita, Kurt Peterson, Maojin Jiang, Guohan Gao, Todd Enersen