Abstract: Provided are a rule matching method and device. The method includes: a preset tagging symbol set and a target text are acquired, wherein the tagging symbol set includes a plurality of tagging symbols (S101), the plurality of tagging symbols are symbols which are used for tagging a text according to different business requirements; a plurality of matching rule templates are determined according to the plurality of tagging symbols (S102); the target text is converted according to the plurality of tagging symbols to obtain a sequence to be matched (S103); and a matching process is performing, by using the plurality of matching rule templates, on the sequence to be matched (S104). The method solves the problem in the related art in which a rule matching method cannot match implicit text information.

Abstract: Provided are a method and device for processing a topic. The method includes: a newly-added text for describing a topic is acquired (S102); whether the topic described in the newly-added text is an existing topic is detected (S104); and when a detection result is that the topic described in the newly-added text is not an existing topic, it is determined that the topic described in the newly-added text is a newly-added topic (S106). The method solves a technical problem in the related art where only an existing topic can be discovered whilst a new topic cannot be discovered.

Abstract: The disclosure discloses a monitoring method and device for pushing effect of pushing information. The monitoring method for the pushing effect of the pushing information includes: monitoring user Identifiers (ID) accessing a target website, wherein the target website is a website which displays the pushing information; monitoring user ID accessing a preset website; and determining the pushing effect of the pushing information according to first ID and second ID, wherein the first ID are the monitored user ID accessing the target website, and the second ID are the monitored user ID accessing the preset website. By the disclosure, the problem of incapability in making a statistic about the pushing effect of the pushing information in the conventional art is solved, and the effect of quantitatively monitoring the pushing effect of the pushing information is further achieved.

Abstract: Disclosed are a method and device for processing mail data. The method includes: a mail carrying a web page link for mail promotion is sent to a target mailbox; an operating behavior regarding the mail carrying the web page link in the target mailbox is monitored, so as to obtain operating behavior data; a mail sending policy is determined according to the operating behavior data, wherein the mail sending policy is a pre-created policy for sending a mail; and the mail carrying the web page link for mail promotion is sent to the target mailbox according to the mail sending policy. The disclosure solves the technical problem in the related art of poor conversion effect due to unitary mail contents and sending.

Abstract: Provided are a rule matching method and device. The method includes: a preset tagging symbol set and a target text are acquired, wherein the tagging symbol set includes a plurality of tagging symbols (S101), the plurality of tagging symbols are symbols which are used for tagging a text according to different business requirements; a plurality of matching rule templates are determined according to the plurality of tagging symbols (S102); the target text is converted according to the plurality of tagging symbols to obtain a sequence to be matched (S103); and a matching process is performing, by using the plurality of matching rule templates, on the sequence to be matched (S104). The method solves the problem in the related art in which a rule matching method cannot match implicit text information.

Abstract: Provided are a method and device for processing a topic. The method includes: a newly-added text for describing a topic is acquired (S102); whether the topic described in the newly-added text is an existing topic is detected (S104); and when a detection result is that the topic described in the newly-added text is not an existing topic, it is determined that the topic described in the newly-added text is a newly-added topic (S106). The method solves a technical problem in the related art where only an existing topic can be discovered whilst a new topic cannot be discovered.

Abstract: The disclosure discloses a traffic quality analysis method and apparatus. The method includes that: traffic data of a target website is acquired; a webpage Uniform Resource Locator (URL) is extracted from the traffic data; a weight of the webpage URL is determined; and in accordance with pre-set dimension data, the traffic data and the weight, the traffic quality of the target website is determined. By means of the disclosure, the problem in the traditional art that website traffic cannot be accurately analyzed by using traffic data is solved, thereby achieving the effect of clearly, visually and accurately reflecting the degree of strength and weakness of the website traffic.

Abstract: The disclosure discloses a method and apparatus for detecting cheat on web page views. The method for detecting cheat on web page views includes that: the page views of a target web page is acquired; it is judged whether the page views satisfies a predetermined condition; if the page views satisfies the predetermined condition, visit source information of the target web page is acquired; and according to the visit source information, it is judged whether the page views of the target web page is cheated. By judging whether the acquired page views of the target web page satisfies the predetermined condition, when the page views satisfies the predetermined condition, it is determined that the page views of the target web page is cheated. By means of the disclosure, the problem of inaccurate identification of cheat on the page views of the web page is solved, thereby achieving an effect of accurately identifying the cheat on the page views of the target web page.

Abstract: The disclosure discloses a monitoring method and device for pushing effect of pushing information. The monitoring method for the pushing effect of the pushing information includes: monitoring user Identifiers (ID) accessing a target website, wherein the target website is a website which displays the pushing information; monitoring user ID accessing a preset website; and determining the pushing effect of the pushing information according to first ID and second ID, wherein the first ID are the monitored user ID accessing the target website, and the second ID are the monitored user ID accessing the preset website. By the disclosure, the problem of incapability in making a statistic about the pushing effect of the pushing information in the conventional art is solved, and the effect of quantitatively monitoring the pushing effect of the pushing information is further achieved.

Abstract: The present disclosure discloses a method and a device for determining data in a thermodynamic chart. The method for determining data in a thermodynamic chart comprises: acquiring the thermodynamic chart of a webpage; acquiring a coordinate clicked by a user on the webpage and the data of an event, wherein the event is triggered by the click, and the data of the event is data corresponding to the event; and determining the data of the event corresponding to the coordinate in the thermodynamic chart. In the present disclosure, the data of an event corresponding to a point on the thermodynamic chart can be determined as each coordinate clicked by a user and the data of an event trigged by the click are acquired after the thermodynamic chart of a webpage is acquired, thus, the accuracy of a webpage data analysis is improved.

Abstract: The disclosure discloses a method and a system for measuring a web advertising effect based on a multiple-contact attribution model. The method comprises: collecting user access information and purchase transformation information of a website, and uploading the user access information and purchase transformation information to a server side; cleaning data for the user access information and the purchase transformation information on a server side; calculating contact contribution value data and importing the contribution value serving as fundamental metrics and contact information serving as dimensionalities into OLAP database, and aggregating data. The method and the system can help an advertiser to understand actual web advertising effect from a number of perspectives to accurately measure underestimated or overestimated channel value in conventional methods, thereby providing the most accurate data support for optimizing web advertising and improving rate of return on investment.

Abstract: The invention relates to a device for photolithography of integrated circuits, at least comprising base plate, precision working table, optical head array; the optical head array adopts a line-array photosource scan-imaging device to realize the optical probe technique, and the line-array photosource scan-imaging device comprises a line-array photosource consisting of a plurality of adjacent linearly-arranged micro-photosources and the micro-imaging system performing micro-imaging for the photosource; the line-array photosource can realized not only with a plurality of micro-lasers but also with a line-array photosource device; a novel method is disclosed that can perform encoding based upon the line-array photosource scan width; an integrated circuit photolithographic method which can align the silicon wafer not only at the beginning of photolithography but also can repeatedly align it if needed during the photolithographic process.

Abstract: The invention relates to a device for photoengraving integrated circuits, at least comprising base plate, precision working table, optical head array; the optical head array adopts a line-array photosource scan-imaging device to realize the optical probe technique, and the line-array photosource scan-imaging device comprises a line-array photosource consisting of a plurality of adjacent linearly-arranged micro-photosources and the micro-imaging system performing micro-imaging for the photosource; the line-array photosource can realized not only with a plurality of micro-lasers but also with a line-array photosource device; a novel method is disclosed that can perform encoding based upon the line-array photosource scan width; an integrated circuit photoengraving method which can align the silicon slice not only at the beginning of photoengraving but also can repeatedly align it if needed during the photoengraving process.

Abstract: This invention relates to a multi-wavelength optical disc and an apparatus and method to read or write signal therefor. The multi-wavelength optical disc comprises a substrate and a recording layer comprising various photochromic materials to store more data, and a reflective layer on the recording layer. The apparatus comprises at least one monochromic sources to generate a monochromic light beam, each with different wavelengths, a beam combiner to combine the light beams to a coaxial parallel light beam containing various light signals with different wavelengths, and a beam focalizer to focus the light beam on the optical disc. The apparatus also comprises a beam splitter and light detector to read the data recorded on the disc.