Abstract: An electronically controlled embossing machine for embossing alpha-numeric characters on flexible sheets such as, for example, plastic or metal credit cards or nameplates. Embossing is accomplished by two constantly rotating embossing wheels which carry radially movable embossing molds about their peripheries. One embossing wheel carries male or projecting embossing molds; the second wheel carries matching female or intaglio embossing molds. Selection of a certain character via a keyboard, or by electrical signals from any data source, causes the appropriate male and female molds to be moved radially outwardly on each wheel by mechanical mold cam levers. A flexible sheet, such as a plastic credit card blank, interposed in the bite of the two embossing wheels, is embossed by the radially extended embossing molds in a rolling-squeezing process.

Abstract: A light-reflective attachment to the spokes of a cycle wheel, formed for lug attachment where adjacent spokes cross relatively near the hub; to reflect light principally in the direction the wheel travels, and alternatively additionally at right angles thereto.