Abstract: A method, apparatus and system for protecting content based on an open license is disclosed. The method for protecting content based on an open license performed by a content protecting device may include receiving content from a user terminal; selecting an open license corresponding to the received content; analyzing a plurality of license authority items corresponding to the selected open license; storing license data including a value of the plurality of license authority items which is analyzed in a database with being linked with a unique identifier of the content; generating a Digital Rights Management (DRM) authority matched to the open license based on the value of the plurality of license authority items which is analyzed; and requesting to encrypt the content based on the generated DRM authority to a DRM server. Accordingly, the copyright of the content can be easily protected.