Abstract: Techniques for object highlighting in an ecommerce short-form video are disclosed. The object highlighting can be associated with a product within the video, defining a highlighted product. The object highlighting can be performed automatically utilizing computer-implemented techniques. A short-form video from a library of short-form videos is accessed. A plurality of objects from a catalog of products featured in the short-form video is recognized. At least one of the plurality of objects displayed by a host is identified. A first object from the plurality of objects is selected. The first object is highlighted, which causes it to be surrounded by a boundary overlay in the short-form video. A representation of the first object is dynamically inserted into an on-screen product card. An ecommerce purchase of the first object is enabled within the short-form video.

Abstract: Disclosed embodiments provide techniques for search using generative model synthesized images. An image, or set of images, is generated based on a text query, and the generated image or images are used as input to an image-based search query. In some instances, this technique provides more comprehensive and effective search results. In cases where a user wishes to search for something for which no known image currently exists, disclosed embodiments can provide more effective results than a text-based query. Disclosed embodiments generate an input image based on the text query using generative model synthesized image techniques. The input image is used to perform an image-based search, and sorted results are returned. Disclosed embodiments are particularly useful when searching for visual art in the form of images and/or videos.