Abstract: A continuous business form assembly including a plurality of elongated, superimposed plies of paper each having a face and a back, the face of each ply being uppermost. Transverse lines of weakening extend across the plies at regular intervals to enable the assembly to be separated into individual form lengths and the uppermost ply in the assembly is wider than the remainder of the plies and has a pin feed structure along at least one marginal edge displaced from the corresponding marginal edge of the remainder of the plies. Glued stubs in each form length of the assembly hold the plies in assembled relation and there is indicia on the faces of at least some of the plies for receiving variable information at a designated location. Image forming transfer material such as carbon is disposed at the interface of at least some of the plies for transferring variable information received on the face of the uppermost ply to at least some of the underlying plies.