Abstract: The present invention is directed toward a system and method for extracting and processing data contained on an information card, particularly a healthcare plan identification card. The data preferably includes both textual data and graphical data, but can contain either type of data singularly. The system preferably associates the textual and graphical data or a portion thereof with a healthcare plan sponsor. In addition, the system analyzes the data to determine a healthcare plan product identifier. Based upon the healthcare plan product identifier, the system provides information about the healthcare plan product so that decisions can be made about an individual associated with the healthcare plan product.