Abstract: A target value of a performance metric associated with an advertising schedule can be obtained at an automated media content scheduling system. An upper boundary value indicating a value of the performance metric at which corrective action to decrease a predicted value of the performance metric is to be taken can be determined. A lower boundary value indicating a value of the performance metric at which corrective action to increase the predicted value of the performance metric is to be taken can also be determined. Information indicating the predicted value of the performance metric can be received at the automated media content scheduling system. The advertising schedule can be continually adjusted to maintain the predicted value of the performance metric between the upper boundary value and the lower boundary value.

Abstract: Upper and lower boundary values can be determined based on estimated gross rating point (GRP) values associated with performance of an advertising schedule in a particular market. Audience data associated with the particular market, and a de-duplication weighting can be applied to the audience data to generate weighted audience data. Based at least in part on the weighted audience data, actual GRP values can be determined, and associated with the performance of the advertising schedule in the particular market. A predicted GRP trend can be determined based on those actual GRP values. The advertising schedule can be continually adjusted, in some cases in real time, to maintain the predicted GRP trend between the upper and lower boundary values.

Abstract: Multiple filtering criteria derived from consumer surveys can be used to adjust an advertising schedule to achieve improved performance. Historical performance data related to performance factors, such as gross rating points, can be filtered using the multiple filtering criteria. The filtered data can then be used as the basis for predicting future performance of an advertisement or advertising campaign. The historical data can be updated as new performance data becomes available, and the predicted future performance updated. An advertising schedule can be adjusted to maintain performance factors within designated upper and lower limits.

Abstract: Proposed revisions to a contract can be selectively merged with provisions included in a base version of a contract to generate a merged contract. To determine whether a particular provision in the merged contract should be selected from the base contract or the proposed revision to the contract, a check can be made to determine if an event affecting a provision in the base contract has occurred. If such an event has occurred, the contract provision from the base contract can be chosen for the merged contract. Otherwise, a provision from the proposed revision to the contract can be used in the merged contract. A graphical user interface (GUI) can be used to present various contract versions.

Abstract: Proposed revisions to a contract can be selectively merged with provisions included in a base version of a contract to generate a merged contract. To determine whether a particular provision in the merged contract should be selected from the base contract or the proposed revision to the contract, a check can be made to determine if an event affecting a provision in the base contract has occurred. If such an event has occurred, the contract provision from the base contract can be chosen for the merged contract. Otherwise, a provision from the proposed revision to the contract can be used in the merged contract. A graphical user interface (GUI) can be used to present various contract versions.

Abstract: Proposed revisions to a contract can be selectively merged with provisions included in a base version of a contract to generate a merged contract. To determine whether a particular provision in the merged contract should be selected from the base contract or the proposed revision to the contract, a check can be made to determine if an event affecting a provision in the base contract has occurred. If such an event has occurred, the contract provision from the base contract can be chosen for the merged contract. Otherwise, a provision from the proposed revision to the contract can be used in the merged contract. A graphical user interface (GUI) can be used to present various contract versions.

Abstract: Multiple filtering criteria derived from consumer surveys can be used to adjust an advertising schedule to achieve improved performance. Historical performance data related to performance factors, such as gross rating points, can be filtered using the multiple filtering criteria. The filtered data can then be used as the basis for predicting future performance of an advertisement or advertising campaign. The historical data can be updated as new performance data becomes available, and the predicted future performance updated. An advertising schedule can be adjusted to maintain performance factors within designated upper and lower limits.