Patents by Inventor Ie Jeong

Ie Jeong has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20070033096
    Abstract: Disclosed herein is a method and system for allocating advertising budget to media in online advertising. The method provides an optimal media mix through selection and combination of media in order of high media reach estimates for respective budget allocation units based on the number of media for which budget will be executed. With the method, the media mix to optimize media effects of advertisement campaign can be simply deduced, thereby maximizing a return on investment (ROI) of a client.
    Type: Application
    Filed: July 25, 2006
    Publication date: February 8, 2007
    Inventor: Ie Jeong