Abstract: In accordance with the present invention, there is a road stud with an improved fastening structure made up of a one-piece main body having a top surface made up of reflective lenses and handling cavities, and a base with two longitudinal anchoring channels of angled walls that are divided by cross-sectional supports that increase their compression strength and improve the adherence of the epoxy glue or bitumen inside each anchoring channel, wherein at least one QR Identification Code is placed on top of the main body.

Abstract: According to the present invention, there is an improved road reflector comprised by a support base (6), a top casing (1) and reflecting crystals (5), wherein said support base (6) is coupled with the top casing (1) through a plurality of fastening flanges (12) and through a plurality of vertical reinforcements (7) interlayed therebetween and at least two fastening channels (8) with angular walls (8a) that provide an adhesive and mechanical reinforcement.