Abstract: An online advertising system evaluates advertising opportunities for online advertising publishers. The online advertising system tracks online users via various tracking methods to receive advertising data and user information for the online users. The online advertising system identifies and segments the online users based on segmenting criteria that are associated with some interest topics (e.g., demographical information). The system calculates projected advertising revenue for each audience segment and generates an inventory optimization dashboard based on the calculated revenue. The inventory optimization dashboard helps the advertising publishers better understand the online advertising traffic and better optimize their advertising inventory. For example, the advertising publishers may advertise to specific audience segments which tend to purchase the advertised products or services.

Abstract: A surgical instrument for use in attaching soft tissue to a bone in a surgical site, includes an elongated shaft carrying, at its distal end, a clamping device having clamping jaws and a piercing device for piercing soft tissue, and further carrying, at its proximal end, manipulatable members for manipulating the clamping device to clamp soft tissue between the clamping jaws, and for manipulating the piercing device for piercing the soft tissue when clamped between the clamping jaws, and for drawing a suture through the pierced soft tissue. The surgical instrument further includes, at its distal end, a socket dimensioned to receive an anchor to be implanted in a bore in the bone, which anchor also has secured thereto a suture to be passed through the pierced soft tissue and to be tied to the bone. The invention is particularly described with respect to a method wherein the tissue to be attached is labrum tissue detached from the glenoid bone in a shoulder joint.