Abstract: A shipping carton convertible into a bulk display bin by removing a panel insert. In one embodiment, the carton comprises a rectangular enclosure with lids extending from the front and back panels to close the bottom. Dust flaps extending from the side panels are spaced from one of the front panels to provide a recess for securing the insert in facing contiguity therewith. The top of the carton is closed by lids extending from the back panel and the insert. In another embodiment, a slot is provided in one of the side panel flaps for also securing the insert in facing contiguity with the associated side panel.