Abstract: A process effective for providing a deflavored coconut concentrate is provided. More specifically, a coconut concentrate is processed to separate coconut oil from coconut concentrate fibrous material. The separated oil is deodorized and blended back with the coconut concentrate fibrous material to extract further flavorings from the coconut concentrate fibrous material. The separation and reblending steps are repeated until the desired degree of deflavoring has been obtained at which point the fibrous material and the final deflavored oil are blended together to form the deflavored coconut concentrate. The present process allows the production of deflavored coconut concentrate without adversely affecting the color and functionality, including the texture enhancing ability, of the coconut concentrate.