Patents by Inventor Jackie S Yong

Jackie S Yong has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 10713653
    Abstract: Customer online data is collected via script on customer computers and is communicated to a server hosted by an organization, such as a card issuer. The customer online data communicated to the server is non-personally identifiable information (non-PII). In turn, the server aggregates the non-PII customer online data from the set of participating merchants. The server associates the received non-PII customer online data with non-PII demographic data. Other non-PII transaction data, such as previous transactions processed at a card issuer, also can be associated with the non-PII customer online data and non-PII demographic data. These associations are, in turn, used to create reports and to provide services to help merchants or other requesting organizations develop online strategies to drive click thru and conversion rates.
    Type: Grant
    Filed: October 19, 2016
    Date of Patent: July 14, 2020
    Assignee: American Express Travel Related Services Company, Inc.
    Inventors: Wendy Silver Rosner, James R. Shelby, Jackie S. Yong, Jean Bowman
  • Publication number: 20170039555
    Abstract: Customer online data is collected via script on customer computers and is communicated to a server hosted by an organization, such as a card issuer. The customer online data communicated to the server is non-personally identifiable information (non-PII). In turn, the server aggregates the non-PII customer online data from the set of participating merchants. The server associates the received non-PII customer online data with non-PII demographic data. Other non-PII transaction data, such as previous transactions processed at a card issuer, also can be associated with the non-PII customer online data and non-PII demographic data. These associations are, in turn, used to create reports and to provide services to help merchants or other requesting organizations develop online strategies to drive click thru and conversion rates.
    Type: Application
    Filed: October 19, 2016
    Publication date: February 9, 2017
    Applicant: American Express Travel Related Services Company, Inc.
    Inventors: Wendy Silver Rosner, James R. Shelby, Jackie S. Yong, Jean Bowman
  • Patent number: 9501662
    Abstract: Customer online data is collected via script on customer computers and is communicated to a server hosted by an organization, such as a card issuer. The customer online data communicated to the server is non-personally identifiable information (non-PII). In turn, the server aggregates the non-PII customer online data from the set of participating merchants. The server associates the received non-PII customer online data with non-PII demographic data. Other non-PII transaction data, such as previous transactions processed at a card issuer, also can be associated with the non-PII customer online data and non-PII demographic data. These associations are, in turn, used to create reports and to provide services to help merchants or other requesting organizations develop online strategies to drive click thru and conversion rates.
    Type: Grant
    Filed: December 15, 2014
    Date of Patent: November 22, 2016
    Assignee: AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC.
    Inventors: Wendy Silver Rosner, James R. Shelby, Jackie S. Yong, Jean Bowman
  • Publication number: 20150101062
    Abstract: Customer online data is collected via script on customer computers and is communicated to a server hosted by an organization, such as a card issuer. The customer online data communicated to the server is non-personally identifiable information (non-PII). In turn, the server aggregates the non-PII customer online data from the set of participating merchants. The server associates the received non-PII customer online data with non-PII demographic data. Other non-PII transaction data, such as previous transactions processed at a card issuer, also can be associated with the non-PII customer online data and non-PII demographic data. These associations are, in turn, used to create reports and to provide services to help merchants or other requesting organizations develop online strategies to drive click thru and conversion rates.
    Type: Application
    Filed: December 15, 2014
    Publication date: April 9, 2015
    Applicant: American Express Travel Related Services Company, Inc.
    Inventors: Wendy Silver, JAMES R. SHELBY, JACKIE S. YONG, JEAN BOWMAN
  • Patent number: 8935797
    Abstract: Customer online data is collected via script on customer computers and is communicated to a server hosted by an organization, such as a card issuer. The customer online data communicated to the server is non-personally identifiable information (non-PII). In turn, the server aggregates the non-PII customer online data from the set of participating merchants. The server associates the received non-PII customer online data with non-PII demographic data. Other non-PII transaction data, such as previous transactions processed at a card issuer, also can be associated with the non-PII customer online data and non-PII demographic data. These associations are, in turn, used to create reports and to provide services to help merchants or other requesting organizations develop online strategies to drive click thru and conversion rates.
    Type: Grant
    Filed: February 25, 2010
    Date of Patent: January 13, 2015
    Assignee: American Express Travel Related Services Company, Inc.
    Inventors: Wendy Silver, James Shelby, Jackie S Yong, Jean Bowman