Abstract: Sampling device for marketing a drug by a pharmaceutical company includes multiple segments. One segment includes the drug to be sampled and another segment includes preprinted indicia on one side providing prescribing information for a prescriber of the drug and an adhesive layer on the other side for attachment to a patient's medical chart maintained by the prescriber of the drug. A method of sampling a drug employing the above described sampling device also forms a part of this invention.

Abstract: A product marketing booklet that enables a company or a designated representative to communicate with other persons involved in the distribution and/or use of products, including the physician, the patient and the pharmacist. The marketing booklet includes a first multi-panel unit having panels movable relative to each other between an opened condition in which the panels are spaced transversely from each other and a folded, collapsed condition in which the panels overlie each other. A second multi-panel unit includes panels movable relative to each other between an opened condition in which the panels are spaced transversely from each other and a folded, collapsed position in which the panels overlie each other.

Abstract: A pharmaceutical marketing device and system which enables a pharmaceutical company or the designated representative to communicate with all persons involved in the marketing and administration of the pharmaceutical products, including the physician, the patient and the pharmacist. The marketing device comprises a unitary member with separable sections which include a free sample to the patient, a peel-off label containing information about the drug to be affixed to the patient's chart, and forms filled out by the physician and the pharmacist with of a mailer, which is returned to the pharmaceutical company or its representatives. Additionally, the patient upon visiting the pharmacist is given a free amount of the drug by the pharmacist, for which the pharmacist is reimbursed by the pharmaceutical company.

Abstract: A marketing device and system which enables a company or a designated representative to communicate with other persons involved in the marketing and administration of medical products, including the physician, the patient and the pharmacist. The marketing device comprises multiple, separable segments.