Abstract: A holder with a plurality of pockets for displaying and dispensing, in one location, a variety of business cards. Particularly suitable for businesses in which a number of professional people share a common lobby or waiting room, the holder, when filled with their respective business cards, offers clients or patients a convenient way to keep in touch. It also can be used to advertise professional and other services in shopping malls, restaurants, supermarkets and the like. The holder comprises a frame with a shoulder which defines a generally rectangular opening. Mounted within the opening are rows of shallow pockets, each pocket being defined by an elongated transparent front panel, a back panel, and except for the lowermost pocket, a spacer. The spacers not only separate the front and back panel and are affixed thereto, but also forms the bottom of the individual pockets.