Abstract: An electronic cigarette usage tracking system includes an electronic cigarette including a housing with an atomizer mounted therein to convert a liquid within the housing into a vapor when air is drawn through the housing. A power supply is electrically coupled to the atomizer is mounted within the housing. A processor is mounted within the housing and is electrically coupled to the power supply. The processor is in communication with the atomizer and tracks an amount of time the atomizer is activated. The amount of time is defined as a percentage of a cigarette smoked wherein a cigarette equivalent is defined when the percentage equals 100%. The processor resets the percentage to 0% each time the percentage attains 100% and the processor counts each cigarette equivalent to define a tracking number.