Abstract: Embodiments of the invention include a method for investor directed allocation of funds among a plurality of investments. The method includes allocating an investor's funds among investments according to a predefined allocation plan. An order processing system receives information from a reservoir of investments relating to the investments in the reservoir. An investor's order is executed by using an investment from a reservoir of investment vehicles. The investor's order is also executed by receiving an investment vehicle from a financial marketplace. The investment vehicle is received in response to a request by the order processing system to purchase at least one investment not available in the reservoir. This order execution is done at the time the investor's order for allocating of funds is received. The investment received from the reservoir and the investment purchased from the financial marketplace are combined to execute the investor's order.