Abstract: A hologram game card having a laminate of(i) at least one hologram-containing layer containing at least one hologram,(ii) a backing layer on which the hologram-containing layer(s) are mounted, and(iii) a covering layer covering a side of the hologram-containing layer(s) opposite the backing layer, wherein(a) the covering layer is opaque with respect to wavelengths of visible light usable to view the hologram(s) such that no image represented by the hologram(s) is viewable with the naked eye while the covering layer is present in an opaque state over the hologram(s),(b) the covering layer is at least partially removable by scratching, rubbing or pulling off by hand to allow any image represented by the hologram(s) to be viewed with the naked eye or the covering layer can be treated to render it non-opaque thereby allowing any image represented by the hologram(s) to be viewed with the naked eye.