Abstract: Systems and methods for dynamically generating health-related recommendations are described. In certain aspects, an individual may use an electronic device to access a set of interfaces supported by a back-end server, where the set of interfaces may enable the individual to make selections and input information. The back-end server may examine and analyze the selections and information, and accordingly determine and generate a set of health-related recommendations for the individual, where the individual may use the electronic device to select and purchase one or more products or services included in set of health-related recommendations.