Abstract: The invention provides a mechanism to allow users to demarcate a section of a media's timeline at the desire of the user. The system takes an existing media recording (examples include but are not limited to video and audio), obtained through various mechanisms, and allows the user to mark one or more sections of the media's timeline for later reference. The highlighted section data will be stored in such a fashion that the author of the highlights as well as other users may view the highlighted sections of the media while still retaining the ability to experience the media in its entirety. The demarcation data, relating the media to the author of the demarcation, and the demarcation data itself can be stored as meta-data related to the media to be later merged with the media at the time of playback to create the new function of media plus demarcations to be viewed at that time.