Abstract: In an embodiment, a method for providing a virtual environment comprises receiving an input, executing a virtual environment application in response to receiving the input, and generating a display of a virtual environment. The virtual environment comprises a plurality of advertisement locations. The method also includes receiving, from a plurality of advertisement providers, a plurality of advertisements for the plurality of advertisement locations, populating the plurality of advertisement locations with the plurality of advertisements, and displaying the display of the virtual environment having the plurality of advertisements in the plurality of advertisement locations. The method further includes receiving a navigation input, modifying the display to present a different viewpoint within the virtual environment that correlates to a movement within the virtual environment, receiving an ad selection input for an ad of the plurality of advertisements, and displaying advertisement data for the ad.

Abstract: A mobile communication device. The device comprises a cellular radio transceiver, a GPS receiver, a processor, a memory, and a self-locating application stored in the memory. When executed by the processor the application monitors a received signal strength of the radio transceiver, in response to detecting a rate of cellular radio signal strength increase above a first threshold, obtains GPS coordinates of the device from the GPS receiver and an identity of a serving cell site, stores the GPS coordinates with the identity of the serving cell site in the memory, and in response to detecting a rate of cellular radio signal strength decrease below a second predefined threshold and determining that the cellular radio transceiver is served by the serving cell site associated with the GPS coordinates stored in the memory, determines that the device is at the location associated with the GPS coordinates stored in the memory.

Abstract: A method of accessing services from a mobile communication device. The method comprises presenting service visual representations on a display of the device, wherein each of the service visual representations provides an interface for invoking a service, selecting advertisements for media content from a media content repository, wherein the selecting is based at least in part on the device, presenting the selected advertisements as thumbnail images on the display of the device, wherein each thumbnail image is coupled to metadata that define methods for invoking at least some of the services associated with the service visual representations, and when a first thumbnail image associated with a first selected advertisement is selected and dragged to the position of a first service visual representation, invoking a first service associated with the first service visual representation based on a method defined by metadata coupled to the first thumbnail image.

Abstract: A method of generating an audience of user equipment users according to a user-searchable index for audience curation. The method includes generating the user-searchable index for audience curation, receiving user input describing a user's desired characteristic of an audience as user-friendly input through a public-facing selection interface, and parsing the user input to generate a distributed search query complying with a search syntax of a search engine. The method further includes searching the user-searchable index to determine a quantity of prospective audience members having the desired characteristic, transmitting the quantity of prospective audience members to the user to cause a terminal of the user to display the quantity of prospective audience members on a display, and transmitting the query to a first network element configured to execute the query to perform a desired action of the user when the user approves the quantity of prospective audience members.

Abstract: A method of measuring ad performance on a mobile device comprises presenting a swipe screen on a mobile device, displaying an ad on the swipe screen on the mobile device, receiving, by one or more input devices on the mobile device, one or more inputs, tracking the one or more inputs as interactions with the ad on the swipe screen, generating an interaction report based on the one or more inputs, and sending the interaction report to a server. The ad is configured to accept a range of inputs corresponding to interactions with the ad when displayed on the swipe screen, and the one or more inputs correspond to an interaction with the ad.

Abstract: A mobile communication device. The device comprises a cellular radio transceiver, a GPS receiver, a processor, a memory, and a self-locating application stored in the memory. When executed by the processor the application monitors a received signal strength of the radio transceiver, in response to detecting a rate of cellular radio signal strength increase above a first threshold, obtains GPS coordinates of the device from the GPS receiver and an identity of a serving cell site, stores the GPS coordinates with the identity of the serving cell site in the memory, and in response to detecting a rate of cellular radio signal strength decrease below a second predefined threshold and determining that the cellular radio transceiver is served by the serving cell site associated with the GPS coordinates stored in the memory, determines that the device is at the location associated with the GPS coordinates stored in the memory.

Abstract: A media player is provided. The media player comprises a communications interface, a memory store containing a plurality of personalized advertisements, and a media playback component. The targeted advertisements are refreshed by receiving updates from the communications interface during some of the intervals when the media player is connected to a network. The targeted advertisements are indexed by a plurality of characteristics, the first characteristic being a creation date of the targeted advertisements. The media playback component is configured to play a media content, wherein the media content is stored separately from the targeted advertisements, and to play one of the targeted advertisements in the memory store selected based on the characteristics of the one of the targeted advertisements.

Abstract: A method of troubleshooting a mobile device receiving at a diagnostic server an initial snapshot of characteristics from a mobile device, wherein the initial snapshot includes metrics that will identify the mobile device, elements that will expose a performance issue related to the mobile device, and metrics that enable determination of a corrective action for remedying the performance issues, determining with a diagnostic processor the performance issue based on the initial snapshot, receiving at an evaluating server an after-care snapshot of the characteristics from the mobile device after a corrective action has been performed on the mobile device, and determining with an evaluating processor whether the corrective action remedied the performance issue based on the after-care snapshot.

Abstract: In an embodiment, a system comprises an application that is configured to identify features of a current mobile service plan associated with a current mobile device, wherein the features of the current mobile service plan comprises at least an amount of time remaining on a current mobile service plan contract, identify different mobile devices, wherein identifying the different mobile devices comprises identifying a retail price for each of the different mobile devices generate an available price for each of the different mobile devices based on at least the features of the current mobile service plan associated with the current mobile device and the retail price for each of the different mobile devices, and to provide the generated available price for each of the different mobile devices to a user associated with the current mobile device.

Abstract: A method of mediating advertisements through an advertisement gateway comprises receiving, at an advertisement gateway, a request message for an advertisement from an electronic device, hashing identifying information in the request message with a temporary identifier, creating a unique identification for the electronic device based on the hashing, replacing, by the advertisement gateway, the identifying information in the request message with the unique identification, sending, by the advertisement gateway, the request message comprising the unique identification to an advertisement provider server, receiving, at the advertisement gateway, an advertisement based on the request message comprising the unique identification, and sending, from the advertisement gateway, the advertisement to the electronic device.

Abstract: A method of determining location of a wireless communication service subscriber based on a user equipment (UE) self-identifying to a WiFi access point (AP) without establishing a data session between the UE and the WiFi AP. The method comprises receiving an identity of a UE by a WiFi AP, transmitting a first message comprising the identity of the UE and an identity of a store where the WiFi AP is located by the WiFi AP to a server. The method further comprises looking up by the server a communication address of the UE and a link to a web application associated with the store, building a second message comprising to link to the web application by the server, and transmitting the second message by the server to the UE via a cellular wireless communication link, whereby the UE is enabled to execute the web application.

Abstract: A method of routing advertisement based content requests through an advertisement gateway comprises receiving, on an electronic device, an advertisement content, rendering the advertisement content in a test environment, intercepting at least one outbound request for secondary content initiated by the execution of the advertisement content, where the outbound request is directed to an external source address other than an advertisement gateway, rewriting the advertisement content to direct the outbound request to the advertisement gateway address, creating a revised advertisement content based on the rewriting, and executing the revised advertisement content on the electronic device.

Abstract: An auxiliary content delivery gateway. The gateway comprises a processor, a non-transitory memory, and an application stored in the non-transitory memory. When executed by the processor the application creates auxiliary content request messages comprising a collaborator mediation indication based on requests for auxiliary content received from a plurality of mobile communication devices and transmits the auxiliary content request messages to a plurality of auxiliary content sourcing channels, whereby the auxiliary content sourcing channels discern that the auxiliary content request messages do not constitute click-fraud based on the collaborator mediation indication in the auxiliary content request messages. The application further receives auxiliary content response messages from the plurality of auxiliary content sourcing channels and transmits selected auxiliary content to the mobile communication devices based on the auxiliary content response messages.

Abstract: A multi-mode mobile station includes a first interface for communicating with a first wireless network, such as a wireless wide area network (WWAN), and a second interface for communicating with a second wireless network, such as a wireless local area network (WLAN). While the multi-mode mobile station has a first connection with the first wireless network, the multi-mode mobile station establishes a second connection with the second wireless network. When the second connection is established, the second wireless network transmits an acknowledgement signal to the multi-mode mobile station. In response to the acknowledgment signal, the multi-mode mobile station disables the first connection with the first wireless network and powers down the first interface.

Abstract: A method for proxying an advertisement content between a content source provider and an electronic device comprises receiving, at an advertisement gateway, an advertisement from an advertisement provider server, determining at least one content source reference in the advertisement identifies a content source provider, embedding the at least one content source reference as a parameter in the advertisement, rewriting the at least one content source reference from the content source provider to a proxy reference identifying the advertisement gateway, creating a modified advertisement based on the embedding and the rewriting, sending the modified advertisement to an electronic device, receiving a content request message from the electronic device based on the proxy reference that identifies the at least one content source reference, retrieving the content from the content source provider using the at least one content source reference, and providing the content to the electronic device.

Abstract: A method of displaying an ad on a swipe screen of a mobile device comprises: receiving, at the mobile device, a plurality of ads, storing the plurality of ads in an ad cache in a memory of the mobile device, select an ad from the plurality of ads stored in the ad cache, receiving an input on the mobile device when the mobile device is in a sleep mode, presenting a swipe screen on the mobile device based on the input, and displaying, by the swipe screen application, the ad on the swipe screen on the mobile device.

Abstract: A method of client mediated advertisement selection comprises sending, by an electronic device, a request for an advertisement to an advertisement gateway, where the request comprises a request for an advertisement in a first format, receiving, from the advertisement gateway, a response message that comprises an indication that no advertisement is available in the first format, receiving, from the advertisement gateway, instructions for invoking a first media adapter of a plurality of media adapters on the electronic device based on the request for the advertisement in the first format, invoking, by the electronic device, the first media adapter based on the instructions, requesting, by the first media adapter, the advertisement in the first format from an advertisement provider, and receiving, at the electronic device, the advertisement in the first format.

Abstract: A mobile communication device. The device comprises a cellular radio transceiver, a processor, a memory, and a custom application launcher stored in the memory. When executed by the processor, the custom application launcher periodically sends a message to an application server, wherein the message informs the application server that the custom application launcher is installed on the mobile communication device and, responsive to initiation of a process of removing the custom application launcher, sends a removal message to the application server, wherein the removal message informs the application server that the custom application launcher is being removed from the mobile communication device.

Abstract: A processor-implemented method of accessing content is provided comprising a server composing a first list of broadcast content, wherein each entry in the first list comprises a link to access a broadcast content associated with the entry. The method also comprises the server composing a second list of stored content, wherein each entry in the second list comprises a link to access a stored content associated with the entry, and the server dynamically aggregating entries from the first list and the second list to compose a content guide. The method further comprises presenting at least a portion of the content guide on a display, wherein at least one entry from the first list and at least one entry from the second list are present at the same time on the display, and presenting content on the display based on selecting an entry from the guide.

Abstract: An auxiliary content delivery gateway. The gateway comprises a processor, a non-transitory memory, and an application stored in the non-transitory memory. When executed by the processor the application creates auxiliary content request messages comprising a collaborator mediation indication based on requests for auxiliary content received from a plurality of mobile communication devices and transmits the auxiliary content request messages to a plurality of auxiliary content sourcing channels, whereby the auxiliary content sourcing channels discern that the auxiliary content request messages do not constitute click-fraud based on the collaborator mediation indication in the auxiliary content request messages. The application further receives auxiliary content response messages from the plurality of auxiliary content sourcing channels and transmits selected auxiliary content to the mobile communication devices based on the auxiliary content response messages.