Patents by Inventor Javier Llaca Ojinaga

Javier Llaca Ojinaga has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Systems and methods for determining a diversity penalty in connection with selecting advertisement content
    Patent number: 11494804
    Abstract: Described are systems and methods for determining a diversity function in connection with potential advertisements in determining one or more advertisements to present to a user. This can facilitate presenting diverse advertisements to users. The diversity function can yield a diversity penalty for each potential advertisement to be able to determine a rank order of the potential advertisements. The diversity function can include a repetition score and a multiplier for each potential advertisement.
    Type: Grant
    Filed: November 12, 2019
    Date of Patent: November 8, 2022
    Assignee: Pinterest, Inc.
    Inventors: Ashim Datta, Dz-Mou Jung, Kevin McLaughlin, Javier Llaca Ojinaga, Jiajing Xu