Patents by Inventor Jay L. Chang

Jay L. Chang has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Systems and methods for online user profiling and segmentation
    Patent number: 8504411
    Abstract: A computer-implemented method is provided for managing online user profiles. The method includes receiving information about online activity of a user, the information including at least a unique user ID and a URL requested by the user; fetching textual content associated with the URL requested by the user; generating one or more keywords based on the textual content; and generating or updating a user profile of the user to include the one or more keywords. A system for managing online user profiles is also provided.
    Type: Grant
    Filed: September 14, 2009
    Date of Patent: August 6, 2013
    Assignee: AOL Advertising Inc.
    Inventors: Pero Subasic, Hans Marius Holtan, Robert S. Cabacungan, Manu Shukla, Rohan A. Mehta, Jay L. Chang, Kenin A. H. Coloma, Neil Cohen, Brian Whitney, Jaimyoung Kwon, Yan Qu