Abstract: A display case for reflective articles includes a base preferably having upward-sloping side edges and a transparent enclosure. Within the enclosure is an upward-and-aft sloping display ramp. A downward-and-aft sloping mirror extends from the top of the enclosure at least to the level of the top edge of the ramp. This mirror may be the forward surface of a rear wall of the enclosure. Viewers both at a substantial distance from and close to and above the case will see not only the articles displayed on the ramp, but also at least portions of their reflections in the mirrored surfaces. The mirror also serves to reflect some ambient lighting onto the display ramp.