Abstract: A reinforced pallet includes a pallet body having a plurality of flexible support arms, each integrally molded adjacent one of the plurality of channels formed in the pallet body. Each of the flexible support arms is configured to flex outward away from the channel upon insertion of an elongated reinforcement member into the channel and to subsequently return to its own deformed position in the channel, thereby retaining the reinforcement member in the channel. In this manner, the reinforcement members can be inserted and locked in the pallet body in a single motion.