Patents by Inventor Jeffrey J. Reale

Jeffrey J. Reale has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Tracking user engagement on a mobile device
    Patent number: 11356732
    Abstract: Systems and methods for determining a comparative level of user engagement are disclosed. According to at least one embodiment, a method of determining a comparative level of user engagement with content of a first type includes receiving sensor data (e.g., rotational vector, attitude, or ambient light sensor data) from a mobile device. The sensor data includes first sensor data sensed by the mobile device during display of the content of the first type at the device, and second sensor data sensed by the mobile device during display of content of a second type at the device. The method may include determining the comparative level of user engagement with the content of the first type based on the first and second sensor data, selecting additional content based on the determined comparative level of user engagement, and transmitting the selected additional content to the mobile device for output by the mobile device.
    Type: Grant
    Filed: October 3, 2018
    Date of Patent: June 7, 2022
    Assignee: NBCUNIVERSAL MEDIA, LLC
    Inventor: Jeffrey J. Reale
  • TRACKING USER ENGAGEMENT ON A MOBILE DEVICE
    Publication number: 20200112766
    Abstract: Systems and methods for determining a comparative level of user engagement are disclosed. According to at least one embodiment, a method of determining a comparative level of user engagement with content of a first type includes receiving sensor data (e.g., rotational vector, attitude, or ambient light sensor data) from a mobile device. The sensor data includes first sensor data sensed by the mobile device during display of the content of the first type at the device, and second sensor data sensed by the mobile device during display of content of a second type at the device. The method may include determining the comparative level of user engagement with the content of the first type based on the first and second sensor data, selecting additional content based on the determined comparative level of user engagement, and transmitting the selected additional content to the mobile device for output by the mobile device.
    Type: Application
    Filed: October 3, 2018
    Publication date: April 9, 2020
    Applicant: NBCUNIVERSAL MEDIA, LLC
    Inventor: Jeffrey J. Reale