Abstract: A first screen schedule for the linear delivery of video content is received and analyzed. The first screen schedule may include slots in which first screen advertisements could be displayed. Particular embodiments can then determine the feasibility of providing second screen advertisements based on the first screen schedule. Then, second screen advertisements that advertisers wish to display in conjunction with first screen advertisements are determined When the linear delivery of the video content commences, particular embodiments monitor a messaging stream associated with the delivery of the video content. When an ad placement marker is encountered, an ad server may select a first screen advertisement. When the first screen advertisement is placed, the messaging stream identifies a first screen advertisement that is delivered. If the first screen advertisement has a corresponding second screen advertisement, particular embodiments output the second screen advertisement on a second screen environment.

Abstract: A method for creating derivative advertisements is provided. The method includes identifying a visual element based on an analysis of a primary advertisement asset such that the visual element is representative of a branding message provided within the primary advertisement. The method also includes identifying a call-to-action (CTA) data element based on the analysis and creating a derivative advertisement asset having the visual element and CTA data element. A system and a non-transitory computer-readable storage medium containing software for executing the method are also provided.

Abstract: A method and apparatus is disclosed whereby the context of user activity can be used to tailor the ambient information system. The method and apparatus use both short-term context such as recent activity and long-term context such as historical patterns to highlight specific content on channels or widgets that are likely to be of most immediate interest to the user. This contextual information provided by the framework can also be used to make intelligent decisions about how to tailor the user experience after a user has interacted with the item in question. Additionally, context information accumulated on one device such as a mobile phone can be broadcasted to other devices to influence the ambient information display application on a second device such as a desktop based on enabling remote access to the local context repository.

Abstract: An advertisement system includes an advertising manager that receives a content-event indicator, which indicates playback of an advertisement for viewing on a first display screen at a media-playback device or indicates playback of recorded content that includes advertisements. The advertising manager can determine an optimal time offset as a duration of time before or after playback of an advertisement to the start of an event that is associated with the advertisement for viewing on a second display screen at a mobile device. For recorded content, an optimization schedule is determined that replaces and time-shifts advertisements during playback of the recorded content. The advertising manager can also determine a fulfillment criterion for a product or service based on latency constraints to indicate a duration of time within which fulfillment of the product or service is expected when offered as a second advertisement corresponding to a first advertisement.

Abstract: An advertisement system includes an advertising manager that receives a content-event indicator, which indicates playback of an advertisement for viewing on a first display screen at a media-playback device or indicates playback of recorded content that includes advertisements. The advertising manager can determine an optimal time offset as a duration of time before or after playback of an advertisement to the start of an event that is associated with the advertisement for viewing on a second display screen at a mobile device. For recorded content, an optimization schedule is determined that replaces and time-shifts advertisements during playback of the recorded content. The advertising manager can also determine a fulfillment criterion for a product or service based on latency constraints to indicate a duration of time within which fulfillment of the product or service is expected when offered as a second advertisement corresponding to a first advertisement.

Abstract: In a device that is a member of an ad-hoc group in a network, a method includes determining an encounter history of the device with other devices in the ad-hoc group and filtering content intended to be shared by the device with the ad-hoc group based on the encounter history. A device includes a network interface to communicate with other devices in an ad-hoc group of a network and a disclosure assessment agent to determine a disclosure factor for disclosure of content to the ad-hoc group based on an encounter history of the device with other devices in the ad-hoc group. The device further includes a disclosure filter agent to filter content intended to be shared with the ad-hoc group based on the disclosure factor.

Abstract: Disclosed are methods and apparatus for triggering (i.e., initiating, launching, or running) a software application (e.g., an interactive game application) or other computer program or application on a user device (e.g., a computer, etc.) based on multimedia content being provided to (e.g., displayed on) a different user device (e.g., a different computer, a television, etc.). The methods may comprise displaying, using a first device, multimedia content. A multimedia-analysis process may then be performed to determine an attribute of the multimedia content being displayed. These attributes may be used to acquire (e.g., select or produce) a software application comprising one or more elements that relate to the multimedia content. The software application may then be launched (i.e., triggered, initiated, or run) on a second device, the second device being different from the first device.

Abstract: Disclosed are methods and apparatus for including an insert (e.g., an advertisement) in multimedia content. The method comprises receiving, by a receiving module, one or more indications, each indication being an indication that a consumer intends to consume, at some time in the future, the multimedia content. Using the indications, a value of a metric is then determined. The metric is dependent upon the number of received indications or one or more attributes of consumers whom the indications indicate intend to consume the multimedia content. An insert is then selected depending on the determined value for the metric. The selected insert is then included in the multimedia content.

Abstract: A media content item is evaluated for its “sentiment states.” That is, segments of the content item are determined to be, for example, “happy,” “exciting,” “sad,” “funny,” and the like. A “sentiment map” is created that delimits segments of the content item and contains the sentiment-state keywords associated with the segments. Some maps include an amplitude for each assigned sentiment keyword and a confidence value for the segment delimitation and for each keyword. As an exemplary use of the sentiment map, an advertisement broker matches the sentiments of his advertisement offerings with segments of a content item in order to place appropriate advertisements at times when they would be most favorably received. In another example, a recommender system recommends to a user a content item whose sentiment map compares favorably to that of a content item already enjoyed by the user.

Abstract: A media content item is evaluated for its “sentiment states.” That is, segments of the content item are determined to be, for example, “happy,” “exciting,” “sad,” “funny,” and the like. A “sentiment map” is created that delimits segments of the content item and contains the sentiment-state keywords associated with the segments. Some maps include an amplitude for each assigned sentiment keyword and a confidence value for the segment delimitation and for each keyword. As an exemplary use of the sentiment map, an advertisement broker matches the sentiments of his advertisement offerings with segments of a content item in order to place appropriate advertisements at times when they would be most favorably received. In another example, a recommender system recommends to a user a content item whose sentiment map compares favorably to that of a content item already enjoyed by the user.

Abstract: A media content item is evaluated for its “sentiment states.” That is, segments of the content item are determined to be, for example, “happy,” “exciting,” “sad,” “funny,” and the like. A “sentiment map” is created that delimits segments of the content item and contains the sentiment-state keywords associated with the segments. Some maps include an amplitude for each assigned sentiment keyword and a confidence value for the segment delimitation and for each keyword. As an exemplary use of the sentiment map, an advertisement broker matches the sentiments of his advertisement offerings with segments of a content item in order to place appropriate advertisements at times when they would be most favorably received. In another example, a recommender system recommends to a user a content item whose sentiment map compares favorably to that of a content item already enjoyed by the user.

Abstract: An advertisement system includes an advertising manager that receives a content-event indicator, which indicates playback of an advertisement for viewing on a first display screen at a media-playback device or indicates playback of recorded content that includes advertisements. The advertising manager can determine an optimal time offset as a duration of time before or after playback of an advertisement to the start of an event that is associated with the advertisement for viewing on a second display screen at a mobile device. For recorded content, an optimization schedule is determined that replaces and time-shifts advertisements during playback of the recorded content. The advertising manager can also determine a fulfillment criterion for a product or service based on latency constraints to indicate a duration of time within which fulfillment of the product or service is expected when offered as a second advertisement corresponding to a first advertisement.

Abstract: Disclosed are methods and apparatus for processing display data. The display data specify one or more presentations (e.g., digital signage information) for displaying to a user on an end-user device (e.g., a digital signage device). One or more processors receive one or more criteria (e.g., “user preferences”) and the display data. The one or more processors select some or all of the received display data. This selection may be dependent upon the one or more criteria. The one or more processors then provide, for display by the end-user device, the selected display data. This provision may be dependent upon the one or more criteria.

Abstract: Disclosed are methods for coordinating advertising among at least two devices currently being used by the same user. A server receives information about what advertising is sent to a first user device. Based on that information, the server creates a “context directive” that specifies how to appropriately direct advertising to a second user device. The context directive is sent to a device that manages an advertising campaign for the second device. The context directive can be based on advertising policy rules set by campaign managers for the first and second user devices. The policy rules may be based on demographic information associated with the user of the second device. In some embodiments, a server collects information on advertisements sent to the various user devices, correlates that information, and produces a report. Advertising managers use this report to gauge the effectiveness of their campaigns across devices.

Abstract: A security system which is nonintrusive of personal privacy of a person in a space comprises at least a first localization sensor subsystem, if any, in the possession of the person; a video surveillance subsystem arranged and configured to collect visual data related to the person in the space; and a computer subsystem coupled to the localization sensor subsystem and video surveillance subsystem to associate a predetermined privacy level with the localization sensor subsystem, and to provide an access control privilege with the localization sensor subsystem, the computer subsystem determining how to present, store and/or retrieve the visual data while meeting predetermined the privacy level associated with the person.

Abstract: Disclosed is commercial-information sharing system in which a vendor provides a shopping device to a customer. When the shopping device presents commercial information to the customer that the customer finds interesting, the customer may choose to share the commercial information. The information is sent from the vendor's shopping device to a personal communications device of the customer. The customer then uses his personal communications device to share the information. The vendor may send tracking information along with the commercial information. If someone is interested in the commercial information shared by the original customer and goes to the vendor to, for example, redeem a coupon, the tracking information provides the vendor with important marketing data. The original customer may also share content that he generates and then associates with the commercial information.

Abstract: A method and apparatus is disclosed whereby the context of user activity can be used to tailor the ambient information system. The method and apparatus use both short-term context such as recent activity and long-term context such as historical patterns to highlight specific content on channels or widgets that are likely to be of most immediate interest to the user. This contextual information provided by the framework can also be used to make intelligent decisions about how to tailor the user experience after a user has interacted with the item in question. Additionally, context information accumulated on one device such as a mobile phone can be broadcasted to other devices to influence the ambient information display application on a second device such as a desktop based on enabling remote access to the local context repository.

Abstract: A security system which is nonintrusive of personal privacy of a person in a space comprises at least a first localization sensor subsystem, if any, in the possession of the person; a video surveillance subsystem arranged and configured to collect visual data related to the person in the space; and a computer subsystem coupled to the localization sensor subsystem and video surveillance subsystem to associate a predetermined privacy level with the localization sensor subsystem, and to provide an access control privilege with the localization sensor subsystem, the computer subsystem determining how to present, store and/or retrieve the visual data while meeting predetermined the privacy level associated with the person.