Abstract: A pacifier strap with a wireless locator is provided. The device includes a flexible strap having a first end opposite a second end. A fastener is disposed on the first end of the flexible strap. A connector is disposed on the second end of the flexible strap, wherein the connector can removably secure a pacifier thereon. An electronics housing is disposed within the flexible strap, wherein a power source is disposed within the electronics housing and is operably connected to a wireless transceiver. The wireless transceiver can transmit a location of the flexible strap to a remote device. In some embodiments, the pacifier is permanently affixed to the second end of the flexible strap.