Abstract: Provided is a system for providing a shoe management service by using an O2O-based delivery business platform, the system comprising: user terminals for transmitting shoe management request events and receiving and outputting shoe collection times and shoe delivery times; at least one affiliated store terminal for setting the shoe collection times and the shoe delivery times by location or area and registering at least one employee terminal; and a shoe management service server including a receiving unit for receiving the shoe management request events from the user terminals, a selection unit for filtering for the at least one affiliated store terminal on the basis of real-time locations of the user terminals or addresses inputted therefrom, and a distribution unit for transmitting the shoe management request events to the affiliated store terminal obtained through filtering.