Abstract: A system and associated method verify the attendance and/or identity of viewers of audio/video/data streams transmitted over the internet. The system and method captures various types of interaction with the viewers and either takes appropriate action, as configured by a webcast program administrator, or simply logs this interaction to a database where audience attention and identity can be validated at a later date.

Abstract: A system and associated method receive, from a local telecommunications network, a call from a first number, to a second number associated with an individual or subscriber. The system and method locally store at least the second number, and initiate a dial-up call to a central telecommunication server or a dialed-up network via the local telecommunications network. The system and method then transfer at least the second number to the central telecommunications server via the dial-up call over the dial-up network. The dial-up network can be a 1-800 network, long distance network, or other network.