Abstract: Various implementations for managing and providing interactive content are described. One example implementation includes a system having one or more processors, a communication unit, a content management engine, an interactivity module, and a reporting module. The communication unit sends and receives data over a network. The content management engine transmits a first instance of an interactive content dataset via the communication unit to a first client device of a first user for presentation. The interactivity module receives event data describing an interaction with the interactive content dataset from the first client device via the communication unit. The reporting module generates a report describing the interaction by the first user with the interactive content dataset and transmits the report via the communication unit to one or more of the first client device and a second client device of a second user for presentation.