Abstract: Methods, treatment compositions and treatment systems for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles. The process provides a coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated receptive surface. The methods, treatment compositions and treatment systems are useful in providing detachable coatings and treated articles featuring surface protective benefits including dirt- and water-repellency, self-cleaning with water, and easier cleaning benefits when applied to a variety of automotive and home surfaces, both interior and exterior.

Abstract: Methods, treatment compositions and treatment systems for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles. The process provides a coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated receptive surface. The methods, treatment compositions and treatment systems are useful in providing detachable coatings and treated articles featuring surface protective benefits including dirt- and water-repellency, self-cleaning with water, and easier cleaning benefits when applied to a variety of automotive and home surfaces, both interior and exterior.

Abstract: Methods, treatment compositions and treatment systems are disclosed for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles, which provide a substantially transparent coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated surface or treated article bearing a receptive surface.

Abstract: Methods, treatment compositions and treatment systems are disclosed for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles, which provide a substantially transparent coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated surface or treated article bearing a receptive surface.

Abstract: A method for processing compositions, compositions obtained by such a process and methods of use are disclosed for forming a detachable and renewable protective coating which is substantially transparent. The inventive process compositions are produced by making a highly concentrated dispersion of hydrophobically modified silica particles in the presence of an optional, yet preferable, disilazane derivative under high shear conditions. These process compositions are intended to be further diluted to final treatment compositions, optionally while adding other functional ingredients.

Abstract: A pump dispenser has a large ergonomic actuator designed to ergonomically deliver a composition to a substrate in the consumer's hand without the consumer having to pick up the pump dispenser. The ergonomic design allows the composition to be delivered in a proper aspect ratio to the substrate. The composition can be delivered in such a way that the composition is not aerosolized into the air or delivered to an unintended surface. The method of delivery can be made intuitive to the consumer by providing an actuator skirt that suggests the pumping mechanism or by providing a depiction of a hand or substrate over the pump dispenser. The pump dispenser is also useful for compositions or substrates that are not stable together.

Abstract: Methods, treatment compositions and treatment systems are disclosed for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles, which provide a substantially transparent coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated surface or treated article bearing a receptive surface.

Abstract: Methods, treatment compositions and treatment systems are disclosed for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles, which provide a substantially transparent coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated surface or treated article bearing a receptive surface.

Abstract: Methods, treatment compositions and treatment systems are disclosed for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles, which provide a substantially transparent coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated surface or treated article bearing a receptive surface.

Abstract: Methods, treatment compositions and treatment systems are disclosed for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles, which provide a substantially transparent coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated surface or treated article bearing a receptive surface.

Abstract: Methods, treatment compositions and treatment systems are disclosed for forming a detachable and renewable coating on a receptive surface by a process of applying a treatment composition comprising a plurality of hydrophobically modified fumed silica particles colloidally dispersed in a volatile solvent; allowing the volatile solvent to evaporate; and thereby depositing a protective coating on the receptive surface consisting of a layer of the hydrophobically modified particles, which provide a substantially transparent coating with dirt- and water-repellency properties that effectively shed dry particulate soils as well as water from the treated surface or treated article bearing a receptive surface.

Abstract: A retail or advertising display contains visual cues which convey the area of use and the method of use of a novel vertical pump-up dispenser to the consumer. Having a sponge or other substrate on top of the dispenser conveys the area of use of the dispenser. The dispenser has a large actuator surface designed to convey that it can deliver a composition to a broad substrate area, such as a sponge, in the consumer's hand without the consumer having to pick up the pump dispenser. Having a hand over the substrate and dispenser conveys the one-handed method of cleaning that the dispenser allows. There may be additional indicia of use, such as arrows pointing down. The retail display may contain the dispenser and the substrate packaged together.

Abstract: A vertical pump-up dispenser contains sensory cues on the actuator top which conveys consumer information, such “as what the product is” or “how to use the product” or “what brand the product is” or what fragrance the product is“. The sensory cue may be one or more colors, shapes, graphics, text, alpha-numeric characters, and/or patterns. The sensory cue may include both a visual cue and a tactile cue.

Abstract: A retail or advertising display contains visual cues which convey the area of use and the method of use of a novel vertical pump-up dispenser to the consumer. Having a sponge or other substrate on top of the dispenser conveys the area of use of the dispenser. The dispenser has a large actuator surface designed to convey that it can deliver a composition to a broad substrate area, such as a sponge, in the consumer's hand without the consumer having to pick up the pump dispenser. Having a hand over the substrate and dispenser conveys the one-handed method of cleaning that the dispenser allows. There may be additional indicia of use, such as arrows pointing down. The retail display may contain the dispenser and the substrate packaged together.

Abstract: A vertical pump-up dispenser dispenses a fluid composition having a critical rheology that together with the dispenser delivers sufficient flow with a consumer preferred pressure drop and viscosity. The dispenser may also be designed to generate a foaming product.

Abstract: A pump dispenser has a large ergonomic actuator designed to ergonomically deliver a composition to a substrate in the consumer's hand without the consumer having to pick up the pump dispenser. The ergonomic design allows the composition to be delivered in a proper aspect ratio to the substrate. The composition can be delivered in such a way that the composition is not aerosolized into the air or delivered to an unintended surface. The method of delivery can be made intuitive to the consumer by providing an actuator skirt that suggests the pumping mechanism or by providing a depiction of a hand or substrate over the pump dispenser. The pump dispenser is also useful for compositions or substrates that are not stable together.

Abstract: A pump dispenser has a large ergonomic actuator designed to ergonomically deliver a composition to a substrate in the consumer's hand without the consumer having to pick up the pump dispenser. The ergonomic design allows the composition to be delivered in a proper aspect ratio to the substrate. The composition can be delivered in such a way that the composition is not aerosolized into the air or delivered to an unintended surface. The method of delivery can be made intuitive to the consumer by providing an actuator skirt that suggests the pumping mechanism or by providing a depiction of a hand or substrate over the pump dispenser. The pump dispenser is also useful for compositions or substrates that are not stable together.

Abstract: Cleaning sheets having long-lasting perfume odor comprise a substrate, perfume, and additive material having a melting point of at least about −15° C., wherein the perfume and additive material are affixed to the substrate. In a preferred embodiment, the perfume and additive material are first blended together and then affixed to the substrate, such that the blend of perfume and additive material has a melting point of at least about 20° C. Methods of imparting perfume odor to a surface, and optionally removing dust or the like from the surface, comprise the step contacting, preferably wiping, the surface with a cleaning sheet of the present invention.

Abstract: A cleaning sheet for removing particulate matter from a surface comprises a substrate comprising a first fibrous web comprising carded staple fibers and a reinforcing fibrous web comprising fibers selected from the group consisting of thermal bonded fibers, meltblown fibers, hydroentangled fibers, and spunbonded fibers. The first fibrous web is hydroentangled with the reinforcing fibrous web to form the substrate. The resulting cleaning sheet has a CD elongation of less than about 100% at a load of 500 grams. The cleaning sheet is preferably free of a scrim material and can further comprise an optional additive material. A method of removing particulate matter from a surface comprises contacting the surface with a cleaning sheet of the present invention.

Abstract: A cleaning sheet for removing particulate matter from a surface comprises a substrate comprising first fibers and second fibers having different denier to improve caliper of the cleaning sheet. The first and second fibers will typically have a denier of from about 0.5 to about 15, wherein the difference in denier between the first fibers and the second fibers is at least about 0.5. The cleaning sheet is preferably free of a scrim material and can further comprise an optional additive material. A method of removing particulate matter from a surface comprises contacting the surface with a cleaning sheet of the present invention.