Patents by Inventor Joe Bonzi

Joe Bonzi has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 11580578
    Abstract: Methods and systems for facilitating generation of electronic advertising messages based on model web pages. A visual content request is received that identifies a model web page. Source code is retrieved that includes patterns that can be matched to identify visual features of the model web page. Visual content information is provided to an advertising message generation service to construct advertising messages that include at least a portion of the identified visual features. Constructed advertising messages are received, including at least one modified advertising message that incorporates a user-selected image extracted from the model web page. The identified visual features of the model web page can include text format, text color, background color, images, and video sequences.
    Type: Grant
    Filed: January 11, 2021
    Date of Patent: February 14, 2023
    Assignee: 2KDirect, Inc.
    Inventors: Joe Bonzi, Shane Thomas, Jason Brown
  • Patent number: 11574343
    Abstract: A facility for constructing an advertising message in connection with a web page is described. The facility obtains text associated with the web page, and uses the obtained text to generate a query. The facility uses the generated query to select a stock photography image, and generates an advertising message that incorporates the selected stock photography image.
    Type: Grant
    Filed: April 22, 2020
    Date of Patent: February 7, 2023
    Assignee: 2KDirect, Inc.
    Inventors: Joe Bonzi, Jason Brown, Shane Thomas
  • Patent number: 11164219
    Abstract: A facility for generating advertising messages is described. The facility receives a feed containing information describing each of a plurality of textual advertising messages. For each of the textual advertising messages described by the information contained by the received feed, irrespective of any user input, the facility identifies a web page associated with the textual advertising message; extracts visual content from the identified web page; and constructs an advertising message that contains the extracted visual content.
    Type: Grant
    Filed: June 20, 2018
    Date of Patent: November 2, 2021
    Assignee: 2KDirect, Inc.
    Inventors: Joe Bonzi, Shane Thomas, Jason Brown
  • Patent number: 11157950
    Abstract: A facility for analyzing electronic advertising is described. The facility determines that a particular client device has been used to activate a first advertising message for a particular cause. In response, the facility identifies a second advertising message for that cause that was presented on the same client device at a time before the first advertising message was activated. In response, the facility determines that the activation of the first advertising message is at least partly attributable to the presentation of the second advertising message.
    Type: Grant
    Filed: May 9, 2014
    Date of Patent: October 26, 2021
    Assignee: 2KDirect, Inc.
    Inventors: Joe Bonzi, Shane Thomas
  • Publication number: 20210209656
    Abstract: Methods and systems for facilitating generation of electronic advertising messages based on model web pages. A visual content request is received that identifies a model web page. Source code is retrieved that includes patterns that can be matched to identify visual features of the model web page. Visual content information is provided to an advertising message generation service to construct advertising messages that include at least a portion of the identified visual features. Constructed advertising messages are received, including at least one modified advertising message that incorporates a user-selected image extracted from the model web page. The identified visual features of the model web page can include text format, text color, background color, images, and video sequences.
    Type: Application
    Filed: January 11, 2021
    Publication date: July 8, 2021
    Inventors: Joe Bonzi, Shane Thomas, Jason Brown
  • Patent number: 10891661
    Abstract: A facility for generating an advertising message is described. The facility extracts visual content from a model web page. The facility then constructs an advertising message that contains the extracted visual content.
    Type: Grant
    Filed: November 13, 2015
    Date of Patent: January 12, 2021
    Assignee: 2KDirect, LLC
    Inventors: Joe Bonzi, Shane Thomas, Jason Brown
  • Publication number: 20200302490
    Abstract: A facility for constructing an advertising message in connection with a web page is described. The facility obtains text associated with the web page, and uses the obtained text to generate a query. The facility uses the generated query to select a stock photography image, and generates an advertising message that incorporates the selected stock photography image.
    Type: Application
    Filed: April 22, 2020
    Publication date: September 24, 2020
    Inventors: Joe Bonzi, Jason Brown, Shane Thomas
  • Patent number: 10672037
    Abstract: A facility for constructing an advertising message in connection with a web page is described. The facility obtains text associated with the web page, and uses the obtained text to generate a query. The facility uses the generated query to select a stock photography image, and generates an advertising message that incorporates the selected stock photography image.
    Type: Grant
    Filed: August 22, 2016
    Date of Patent: June 2, 2020
    Assignee: 2KDirect, LLC
    Inventors: Joe Bonzi, Jason Brown, Shane Thomas
  • Patent number: 10482500
    Abstract: A facility for automatically generating an advertising message and an associated a landing page is described. The facility solicits from the user information relating to a company. The facility accesses a social media platform to identify the company having a presence on the social media platform with whom the solicited information is associated. The facility retrieves content from the identified company's presence on the social media platform. The facility uses this retrieved content to (1) construct the webpage for the identified company, and (2) construct and advertising message for the identified company containing a link to the constructed webpage.
    Type: Grant
    Filed: November 29, 2016
    Date of Patent: November 19, 2019
    Assignee: 2KDirect, LLC
    Inventor: Joe Bonzi
  • Publication number: 20160307238
    Abstract: A facility for generating an advertising message is described. The facility extracts visual content from a model web page. The facility then constructs an advertising message that contains the extracted visual content.
    Type: Application
    Filed: November 13, 2015
    Publication date: October 20, 2016
    Inventors: Joe Bonzi, Shane Thomas, Jason Brown
  • Patent number: 9436953
    Abstract: A facility for constructing an advertising message in connection with a web page is described. The facility obtains text associated with the web page, and uses the obtained text to generate a query. The facility uses the generated query to select a stock photography image, and generates an advertising message that incorporates the selected stock photography image.
    Type: Grant
    Filed: July 5, 2012
    Date of Patent: September 6, 2016
    Assignee: 2KDirect, LLC
    Inventors: Joe Bonzi, Jason Brown, Shane Thomas
  • Publication number: 20150324847
    Abstract: A facility for analyzing electronic advertising is described. The facility determines that a particular client device has been used to activate a first advertising message for a particular cause. In response, the facility identifies a second advertising message for that cause that was presented on the same client device at a time before the first advertising message was activated. In response, the facility determines that the activation of the first advertising message is at least partly attributable to the presentation of the second advertising message.
    Type: Application
    Filed: May 9, 2014
    Publication date: November 12, 2015
    Applicant: 2KDirect, LLC
    Inventors: Joe Bonzi, Shane Thomas