Abstract: A post, or picket, for vertically positioning within the soil for delineation of a section of highway which on vehicular impact is capable of bending in any direction and thereafter, when the vehicle has passed, rebounding to its original position. The body of the post is constituted of a hollow, tubular thermoplastic rubber body, trapezoidal in cross-section throughout its length; and its surface characteristics are such that the surface of the post can be readily colored with highway safety colors, e.g. white, yellow, etc. The post is mounted and retained within the soil via use of a rigid foot member which can be attached to the lower portion thereof, the lower position of the foot member being tapered and provided with sharp, serrated edges for cutting into the soil within which the post is to be erected.