Abstract: Each display panel of a free-standing, foldable floor sign includes an integrally formed handle portion and male and female hinge projections. The male and female hinge projections snap together into interlocking engagement with each other in response to simultaneous axial compression. The male coupling member includes a resilient finger portion and a latching head, and the female coupling member includes a cylindrical collar having a latch pocket and a radially stepped, inwardly projecting retainer. The resilient finger portion is radially deflectable in response to sliding engagement of the latching head against the retainer to permit the latching head to clear the retainer and enter the latch pocket. The display panels are stabilized in a spread-apart service position by a locking arm that is pivotally coupled to the display panels for folding movement within longitudinal slots formed along side edges of the display panels.