Abstract: A method for providing multi-part persistent content includes requesting a content item from a content server, and receiving a first portion of a multi-part content item. The first portion of the multi-part content item is displayed to a user of the client device via a first application executed by the client device. The method also includes providing an authentication token and an identification of a state of execution of the multi-part content item to the content server, and subsequently requesting a second content item, the request comprising the authentication token. The method also includes receiving a second portion of the multi-part content item, the second portion of the multi-part content item displayed to the user of the client device via a different, second application executed by the client device. The second portion is selected by the content server based on the state of execution of the multi-part content item.

Abstract: The systems and methods discussed herein enable providing multi-part persistent content that may maintain a state across multiple presentations, including via different applications. In one such implementation, a first portion of a content item, such as a first level of a video game, may be provided to a client device, and the client device may interact with the game. An identification of a state of the game or completion of the first portion may be provided to a content server, which may store an association of the device or user with the execution state. At a subsequent time, a second portion of the content item, such as a second level of the game, may be provided to the client device, based on the stored association. This can prevent the repetitive transmission of the same content, thereby reducing use of computational and bandwidth resources.

Abstract: The present disclosure provides systems and methods for parameterized application installation. A client device may provide authentication credentials of a user to an authentication server, which may store an association between the user and a content item linking to an application and identifying a parameter for use by the application. The client device may download and install the application via an application server or application store. Once installed, the application may re-provide the authentication credentials to the authentication server, which may retrieve the association, and provide the parameter for use by the application. Thus, the application server or application store may continue to discard referrer information or parameters for the application, but the application may still receive and utilize the parameters without further user intervention.

Abstract: The present disclosure provides systems and methods for parameterized application installation. A client device may provide authentication credentials of a user to an authentication server, which may store an association between the user and a content item linking to an application and identifying a parameter for use by the application. The client device may download and install the application via an application server or application store. Once installed, the application may re-provide the authentication credentials to the authentication server, which may retrieve the association, and provide the parameter for use by the application. Thus, the application server or application store may continue to discard referrer information or parameters for the application, but the application may still receive and utilize the parameters without further user intervention.

Abstract: The systems and methods discussed herein enable providing multi-part persistent content that may maintain a state across multiple presentations, including via different applications. In one such implementation, a first portion of a content item, such as a first level of a video game, may be provided to a client device, and the client device may interact with the game. An identification of a state of the game or completion of the first portion may be provided to a content server, which may store an association of the device or user with the execution state. At a subsequent time, a second portion of the content item, such as a second level of the game, may be provided to the client device, based on the stored association. This can prevent the repetitive transmission of the same content, thereby reducing use of computational and bandwidth resources.