Abstract: The present disclosure details apparatuses, methods, and systems for a donation-coordinating electronic market platform that coordinates interactions and transactions between platform participants to facilitate the allocation of charitable donations based on consumer purchases. The platform sits at the intersection between charitable giving and retail transacting that is enabled by web-tools, search technology and electronic transaction processing. As such many new relationships are formed by the creation of a new set of technology links and functionality. The platform is configurable to collect, maintain, and update profile information for all participating entities; to link sales, marketing, advertising, and financial settlement; to track and report on consumer purchases, charitable donations, and advertising efficacy; and to build consumer loyalty while fostering a donation momentum that streamlines and maximizes the impact of charitable giving across market sectors.