Patents by Inventor John P. Fix

John P. Fix has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • METHODS AND APPARATUS TO MODEL CONSUMER AWARENESS FOR CHANGING PRODUCTS IN A CONSUMER PURCHASE MODEL
    Publication number: 20180268427
    Abstract: Example methods and apparatus to model consumer awareness for changing products in a consumer purchase model are disclosed. A disclosed example method includes receiving utility values associated with at least one of a product or a product attribute, and identifying an agent awareness state associated with the restage product and the original product. The example method also includes calculating a choice probability for the restage product based on the estimated utility values associated with the identified awareness state, and outputting the choice probability for use in a simulation of consumer purchase.
    Type: Application
    Filed: October 11, 2017
    Publication date: September 20, 2018
    Inventors: William Kelly Zimmerman, Brian Robert Smith, John P. Fix, Steven S. Noble
  • METHODS AND APPARATUS TO MODEL CONSUMER AWARENESS FOR CHANGING PRODUCTS IN A CONSUMER PURCHASE MODEL
    Publication number: 20100205034
    Abstract: Example methods and apparatus to model consumer awareness for changing products in a consumer purchase model are disclosed. A disclosed example method includes receiving utility values associated with at least one of a product or a product attribute, and identifying an agent awareness state associated with the restage product and the original product. The example method also includes calculating a choice probability for the restage product based on the estimated utility values associated with the identified awareness state, and outputting the choice probability for use in a simulation of consumer purchase.
    Type: Application
    Filed: February 9, 2009
    Publication date: August 12, 2010
    Inventors: William Kelly Zimmerman, Brian Robert Smith, II, John P. Fix, Steven S. Noble