Patents by Inventor John Vandermay

John Vandermay has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 8880541
    Abstract: Tools and techniques are provided to assist detection of invalid clicks in website activity data. A system calculates or otherwise obtains a historic click quality characterization based on historic web analytics data. The system then identifies a click quality anomaly in the website activity data, namely, a departure from the historic click quality characterization. The identified anomalies may then be used to help guide searches for invalid clicks.
    Type: Grant
    Filed: March 7, 2008
    Date of Patent: November 4, 2014
    Assignee: Adobe Systems Incorporated
    Inventors: Alex T. Hill, John Vandermay, Brett Michael Error
  • Publication number: 20140244572
    Abstract: Tools and techniques are provided to assist detection of invalid clicks in website activity data. A system calculates or otherwise obtains a historic click quality characterization based on historic web analytics data. The system then identifies a click quality anomaly in the website activity data, namely, a departure from the historic click quality characterization. The identified anomalies may then be used to help guide searches for invalid clicks.
    Type: Application
    Filed: March 7, 2008
    Publication date: August 28, 2014
    Inventors: Alex T. Hill, John Vandermay, Brett Michael Error
  • Publication number: 20070100789
    Abstract: A system and method allows a user to automatically upload or download Internet advertising keywords to/from a search engine. A plug-in module may be used with a spreadsheet application used to maintain a collection of keywords. The plug-in module facilitates the bulk transfer of keywords between the spreadsheet application and a bid management system, which is used to purchase and price keywords from the search engine.
    Type: Application
    Filed: August 24, 2006
    Publication date: May 3, 2007
    Inventors: Dipendra Malhotra, John Vandermay