Abstract: A system and method of enhancing a profile of a portable device. The system and method includes defining an event type in a scheduling tool and scheduling a time to initiate the event type. The system and method further includes associating a notification profile of a device with the defined event type and changing a setting of the device to the notification profile in response to the scheduling time and the defined event type.

Abstract: A system and method of enhancing a profile of a portable device. The system and method includes defining an event type in a scheduling tool and scheduling a time to initiate the event type. The system and method further includes associating a notification profile of a device with the defined event type and changing a setting of the device to the notification profile in response to the scheduling time and the defined event type.

Abstract: A system and method of enhancing a profile of a portable device. The system and method includes defining an event type in a scheduling tool and scheduling a time to initiate the event type. The system and method further includes associating a notification profile of a device with the defined event type and changing a setting of the device to the notification profile in response to the scheduling time and the defined event type.

Abstract: A system and method of enhancing a profile of a portable device. The system and method includes defining an event type in a scheduling tool and scheduling a time to initiate the event type. The system and method further includes associating a notification profile of a device with the defined event type and changing a setting of the device to the notification profile in response to the scheduling time and the defined event type.

Abstract: A system and method of enhancing a profile of a portable device. The system and method includes defining an event type in a scheduling tool and scheduling a time to initiate the event type. The system and method further includes associating a notification profile of a device with the defined event type and changing a setting of the device to the notification profile in response to the scheduling time and the defined event type.

Abstract: A computer system for market segmentation analysis includes program instructions to be executed. The program instructions are configured to collect virtual universe data about avatars, entities, and objects in a virtual universe. The program instructions are configured to perform a market segmentation analysis on the virtual universe data, wherein the market segmentation analysis comprises a first segmentation across multiple segments of the avatars that is based on an amount of time and an amount of money spent in the virtual universe. The market segmentation analysis further comprises a second segmentation across multiple segments of the avatars that is based on whether activity of the avatars includes social activity and business activity in the virtual universe relative to a time of day. The program instructions are configured to receive, from users, consent allowing collection of the virtual universe data and to present a reward to the users for giving the consent.

Abstract: A computer system for market segmentation analysis includes program instructions to be executed. The program instructions are configured to collect virtual universe data about avatars, entities, and objects in a virtual universe. The program instructions are configured to perform a market segmentation analysis on the virtual universe data, wherein the market segmentation analysis comprises a first segmentation across multiple segments of the avatars that is based on an amount of time and an amount of money spent in the virtual universe. The market segmentation analysis further comprises a second segmentation across multiple segments of the avatars that is based on whether activity of the avatars includes social activity and business activity in the virtual universe relative to a time of day. The program instructions are configured to receive, from users, consent allowing collection of the virtual universe data and to present a reward to the users for giving the consent.

Abstract: A method for market segmentation analysis includes a computer collecting virtual universe data associated with interactions between avatars, entities, and objects in a virtual universe. The computer collecting the virtual universe data includes the computer recording portions of the virtual universe data as the interactions occur. The method includes the computer determining criteria with which to perform a market segmentation analysis on the virtual universe data. The method further includes the computer performing the market segmentation analysis on the virtual universe data, which includes the computer analyzing a plurality of groups of the virtual universe data. The groups are formed based on whether an avatar activity includes social activity and business activity in the virtual universe relative to a time of day. The method further includes the computer generating a report indicating results of the market segmentation analysis.

Abstract: A method for market segmentation analysis includes a computer collecting virtual universe data associated with interactions between avatars, entities, and objects in a virtual universe. The computer collecting the virtual universe data includes the computer recording portions of the virtual universe data as the interactions occur. The method includes the computer determining criteria with which to perform a market segmentation analysis on the virtual universe data. The method further includes the computer performing the market segmentation analysis on the virtual universe data, which includes the computer analyzing a plurality of groups of the virtual universe data. The groups are formed based on whether an avatar activity includes social activity and business activity in the virtual universe relative to a time of day. The method further includes the computer generating a report indicating results of the market segmentation analysis.

Abstract: A method includes collecting, by one or more processors, virtual universe data associated with interactions between avatars, entities, and objects in a virtual universe. The collecting includes collecting, by the one or more processors, at least some of the virtual universe data as the interactions occur. The method also includes determining, by the one or more processors, a criteria with which to perform a market segmentation analysis on the virtual universe data. The method also includes performing, by the one or more processors, the market segmentation analysis on the virtual universe data, wherein the market segmentation analysis includes segmenting the avatars based on an amount of time the avatars are in the virtual universe and an amount of money the avatars spend in the virtual universe. The method also includes generating a report indicating results of the market segmentation analysis.

Abstract: This description presents techniques for performing market segmentation analyses in virtual universes. In one embodiment, a method includes collecting virtual universe data associated with interactions between avatars, entities, and objects in a virtual universe. The collecting can include recording at least some of the virtual universe data as the interactions occur, determining a criteria with which to perform a market segmentation analysis on the virtual universe data, where segmentation divides the virtual universe data into a plurality of groups. The method can also include performing the market segmentation analysis on the virtual universe data, and generating a report indicating results of the market segmentation analysis.