Abstract: The present invention provides a method and system of publicly co-creating a narrative document by parallel and on-going communication of a plurality of signals comprising public reactions to portions of the document, the signals being generated via one or more repurposed signaling devices. A display illustrates an introductory portion of the document intended to engender a public interest in the document and an emotive or intellectual reaction thereto. The document can comprise a dependent set of associated document elements which are sequentially variable for variation of document content to evolve different document narratives. The public viewing the display communicates, via the device or devices, a signal indicative of their reactions and for effecting a prospective scene selection in the document content that, in turn will vary the narrative.